{"id":11143,"date":"2017-06-08T10:37:05","date_gmt":"2017-06-08T10:37:05","guid":{"rendered":"https:\/\/alojapro.com\/tips-marketing-hoteles-parte-1\/"},"modified":"2023-02-16T10:32:04","modified_gmt":"2023-02-16T10:32:04","slug":"tips-marqueting-digital-per-a-hotels-part-1","status":"publish","type":"post","link":"https:\/\/alojapro.com\/ca\/tips-marqueting-digital-per-a-hotels-part-1\/","title":{"rendered":"M\u00e0rqueting digital per a hotels: Alojapro tips (Part 1)"},"content":{"rendered":"<h1>Millorar el m\u00e0rqueting digital per a hotels<\/h1>\n<p>El m\u00e0rqueting tur\u00edstic tracta de desenvolupar estrat\u00e8gies per a incrementar la pres\u00e8ncia en l\u00ednia d&#8217;establiments tur\u00edstics. Els teus clients investigaran la teva p\u00e0gina web i buscaran el que uns altres han dit sobre el teu establiment. Per aix\u00f2 aqu\u00ed presentem un llistat d&#8217;idees i consells de <strong>m\u00e0rqueting digital per a hotels<\/strong> que t&#8217;ajudaran a ser present de manera intel\u00b7ligent.<\/p>\n<h2>1. Mantingui els seus clients amb programes de fidelitzaci\u00f3<\/h2>\n<p>Crea programes de fidelitzaci\u00f3 per a incentivar al fet que els teus clients repeteixin la visita. Cada establiment pot personalitzar el seu programa per a oferir premis, ja sigui estades o consums, basats en les visites o despeses realitzades a l&#8217;hotel.<\/p>\n<h2>2. Asseguri&#8217;s que el teu hotel aparegui en els resultats de cerca local<\/h2>\n<p>Quan la gent busca hotels i altres negocis en la xarxa en la teva localitat l&#8217;objectiu \u00e9s que el teu establiment aparegui entre els primers de la llista. Una de les primeres coses que has de fer perqu\u00e8 aix\u00f2 passi \u00e9s assegurar-te que el teu negoci aparegui amb precisi\u00f3 en tants directoris com sigui possible, incloent YELP, Foursquare, Tripadvisor, etc\u2026<\/p>\n<h2>3. Aprofiti el m\u00e0rqueting digital per a hotels: continguts i blogs pel seu hotel<\/h2>\n<p>El M\u00e0rqueting de contingut \u00e9s una manera d&#8217;augmentar les teves reserves d&#8217;hotel. Hi ha una estrat\u00e8gia de continguts enfocada en la resoluci\u00f3 de problemes dels nostres possibles clients. El primer pas \u00e9s identificar totes les preguntes o problemes del nostre p\u00fablic objectiu i crear un contingut detallat per a resoldre&#8217;ls. Aix\u00f2 ajudar\u00e0 a construir la confian\u00e7a del p\u00fablic al teu hotel o marca i augmentar\u00e0 les possibilitats de convertir-los en clients. Tot aix\u00f2 es pot publicar en el blog de l&#8217;hotel i compartir en les xarxes socials. Alojapro ofereix un servei de <strong>community management per a hotels<\/strong> amb estrat\u00e8gies de continguts que d&#8217;ajudessin a millorar la teva pres\u00e8ncia en l\u00ednia.<\/p>\n<h2>4. Faci la seva reserva a l&#8217;hotel<\/h2>\n<p>Un dels punts claus per a augmentar les teves reserves \u00e9s que sigui f\u00e0cil per al teu client reservar en la teva p\u00e0gina web. El primer i m\u00e9s important \u00e9s tenir un motor de reserves que sigui visualment atractiu i f\u00e0cil d&#8217;utilitzar. El client haur\u00e0 de poder reservar una o m\u00e9s habitacions en el teu establiment en pocs clics per a evitar que el proc\u00e9s sigui llarg. El <strong><a href=\"https:\/\/alojapro.com\/ca\/motor-de-reserves\/\">motor de reservas<\/a><\/strong> de Alojapro lli ofereix al client final la possibilitat de reservar habitacions amb tan sols 3 clics i li brinda a l&#8217;establiment una infinitat de recursos per a vendre altres serveis..<\/p>\n<h2>5. Trobi el seu nitxo de mercat i dom\u00edni&#8217;l amb el m\u00e0rqueting digital per a hotels<\/h2>\n<p>Determina el que fa que el teu hotel sigui \u00fanic i es destaqui de la compet\u00e8ncia. Assegura&#8217;t de ser el millor de la teva ciutat per a aquest n\u00ednxol i ofereix experi\u00e8ncies \u00faniques per als teus clients.<\/p>\n<p>Si vols suport a la teva estrat\u00e8gia de m\u00e0rqueting digital no dubtis en <a href=\"https:\/\/alojapro.com\/ca\/contacte\/\">contactar-nos<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Millorar el m\u00e0rqueting digital per a hotels El m\u00e0rqueting tur\u00edstic tracta de desenvolupar estrat\u00e8gies per a incrementar la pres\u00e8ncia en l\u00ednia d&#8217;establiments tur\u00edstics. Els teus clients investigaran la teva p\u00e0gina web i buscaran el que uns altres han dit sobre el teu establiment. Per aix\u00f2 aqu\u00ed presentem un llistat d&#8217;idees i consells de m\u00e0rqueting digital [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":20497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[217],"tags":[237],"class_list":["post-11143","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-ca","tag-tips-de-marketing-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>M\u00e0rqueting digital per a hotels - Alojapro tips (Part 1)<\/title>\n<meta name=\"description\" content=\"Descobreix tips de m\u00e0rqueting digital per a hotels que t&#039;ajudaran augmentar la teva vendes i millorar el posicionament de marca.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alojapro.com\/ca\/tips-marqueting-digital-per-a-hotels-part-1\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e0rqueting digital per a hotels - 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