tips de marketing para hoteles<\/strong> relacionados espec\u00edficamente con las redes sociales y portales de internet:<\/p>\n6. Premia los check ins de tus clientes:<\/h2>\n
Los check-ins en Facebook \/ Swarm pueden ayudarte a ganar exposici\u00f3n y promover tu establecimiento. Reg\u00e1lales un c\u00f3ctel de bienvenida a todos los clientes que hagan check in en tu hotel u ofr\u00e9celes descuentos en los servicios de tu establecimiento.<\/p>\n
7. Mejora tu puntuaci\u00f3n en TripAdvisor<\/h2>\n
Para los hoteles y restaurantes, TripAdvisor es el portal de referencia para muchos clientes. De hecho, el 60% de los viajeros estadounidenses consultan TripAdvisor antes de reservar su hotel. Si bien hay opiniones controvertidas sobre la veracidad de algunas de las opiniones en TripAdvisor, es importante tener una buena puntuaci\u00f3n en este portal. Recuerda completar toda la informaci\u00f3n de tu perfil. Mientras m\u00e1s detalles incluyas, mejor. Y recuerda siempre responder a las quejas de manera profesional y positiva.<\/p>\n
8. Solicita que te valoren en TripAdvisor<\/h2>\n
Tener cr\u00edticas positivas en TripAdvisor es extremadamente importante. Los hoteles que tienen muchos comentarios positivos pueden atraer a nuevos hu\u00e9spedes debido a su popularidad. Solic\u00edtalo de manera cordial cuando hagan el check out o envi\u00e1ndoles un email de despedida con un link directo a tu perfil de TripAdvisor.<\/p>\n
9. Campa\u00f1as de remarketing en Facebook<\/h2>\n
Muestra anuncios de Facebook a las personas que han visitado tu p\u00e1gina web. Esta estrategia se llama remarketing. Se pone en pr\u00e1ctica configurando tu p\u00e1gina para que se puedan ver tus anuncios en Facebook, Google y otros sitios. Concretamente, se incorpora un c\u00f3digo al final de tu web para rastrear a las personas que la han visitado.<\/p>\n
10. Comun\u00edcate directamente con tus clientes a trav\u00e9s de las redes sociales<\/h2>\n
Los hoteles pueden ganar a trav\u00e9s del marketing en las redes sociales. Se pueden utilizar \u00e9stas para hablar directamente con tus clientes y fomentar las relaciones. Adem\u00e1s, te ayudar\u00e1n a reforzar tu reputaci\u00f3n a los ojos de tus clientes. Ser m\u00e1s accesible y responder personalmente a las dudas, ayuda a que tus clientes sientan m\u00e1s confianza en ti y te brinda la ventaja adicional de poder reaccionar r\u00e1pidamente ante las cr\u00edticas o quejas.<\/p>\n
La semana que viene seguiremos con otros 5 tips de marketing para hoteles<\/strong> que ayudar\u00e1n a mejorar tu relaci\u00f3n con tus clientes.<\/p>\nSi quieres soporte con tu estrategia de marketing no dudes en contactarnos<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Tips de marketing digital para hoteles La semana pasada presentamos 5 ideas de estrategias de marketing digital para hoteles que te ayudar\u00e1n a mejorar la visibilidad de tu establecimiento en la red y a aumentar tus reservas online. Esta semana presentaremos otros 5 tips de marketing para hoteles relacionados espec\u00edficamente con las redes sociales y […]<\/p>\n","protected":false},"author":6,"featured_media":20496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[214],"tags":[236],"class_list":["post-8744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-tips-de-marketing"],"yoast_head":"\n
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